Food & Drink Blackeye Gin Founded By Rugby Legends Asks Fans To Swap Beer For A Blackeye Terry Bunch, March 9, 2024 With the Six Nations Rugby in full swing this spring, Blackeye Gin is urging fans to swap a beer for a Blackeye during the tournament, to help support the future of the game. Hailed as the ‘unofficial spirit of rugby,’ Blackeye Gin was founded by rugby legends Mike Tindall and James Haskell alongside television presenter Alex Payne last year off… Continue Reading
Food & Drink Pepsi’s 125th Anniversary: 125 Activations and New Logo Debuts Terry Bunch, August 23, 2023 Pepsi’s 125th Anniversary: 125 Activations and New Logo Debuts Over the course of 125 years, Pepsi has become one of the world’s most recognizable brands and beginning today, it officially users in its next era while honoring its stories legacy, as the brand’s new visual identity comes to market. … Continue Reading
Food & Drink PEPSI Launches NITRO PEPSI, The First-Ever Nitrogen-Infused Cola Terry Bunch, February 23, 2022 PEPSI® Launches NITRO PEPSI™, The First-Ever Nitrogen-Infused Cola The cola category has been around for over a century. While it’s had its share of flavor and packaging innovation, one thing has remained the same since the category’s inception – the bubbles. Pepsi is taking on its most ambitious feat yet,… Continue Reading
Food & Drink Apothic Wine and Sarah Michelle Gellar Partner to Create an “Evening of Intrigue” Terry Bunch, October 21, 2020 Apothic Wines and Sarah Michelle Gellar Partner to Create an “Evening of Intrigue” Apothic, the wine brand known for challenging conventions through its innovative blends and its recently launched, first-ever red varietal (Apothic Cab), collaborates with American actress Sarah Michelle Gellar to incite mischief this Halloween. Launching today, An Evening of Intrigue: Choose… Continue Reading
Food & Drink Boston Beer Company and NHL make Truly Hard Seltzer The Official Hard Seltzer Of The NHL Terry Bunch, September 24, 2019 Boston Beer Company and NHL make Truly Hard Seltzer The Official Hard Seltzer Of The NHL The Boston Beer Company and the National Hockey League (NHL®) today announced a new multiyear U.S. partnership, naming Truly Hard Seltzer the official hard seltzer of the NHL. Launching at the start of the… Continue Reading
Food & Drink Unibroue Teams Up with Megadeth again for Launch of SAISON 13 Terry Bunch, September 14, 2019 Unibroue Teams Up with Megadeth again for Launch of SAISON 13 Unibroue has announced the release of SAISON 13 a Belgian-style Saison with spices brewed in collaboration with the world-famous metal band Megadeth. The release marks the second beer collaboration between Unibroue and Megadeth, following the widely acclaimed À TOUT LE MONDE “session”… Continue Reading
Food & Drink Johnnie Walker Announces Two New Limited Edition Game of Thrones Whiskies Terry Bunch, August 19, 2019 Johnnie Walker Announces Two New Limited Edition Game of Thrones Whiskies Johnnie Walker and HBO Licensing & Retail are introducing two new Scotch Whiskies to the realm in honor of the enduring legacy of the critically acclaimed HBO® series Game of Thrones. A continued collaboration with HBO, these limited edition whisky blends… Continue Reading
Food & Drink Wine.com Launching Spirits In California, New York, Florida And New Jersey Terry Bunch, July 31, 2019 Wine.com Launching Spirits In California, New York, Florida And New Jersey Wine.com, the nation’s leading online wine retailer, is now selling spirits in New York and Florida, and will launch New Jersey and California in August and September, respectively. Already the world’s largest wine store with over 15,000 wines,… Continue Reading
Art Jameson Caskmates Hopped Garden at Stackt offering Free Tattoos at ‘Hop Up Tattoo Shop’ Terry Bunch, July 29, 2019 Jameson Caskmates Hopped Garden at Stackt offering Free Tattoos at ‘Hop Up Tattoo Shop’ To celebrate the launch of Jameson Caskmates IPA Edition, Jameson Irish Whiskey is hosting the Hopped Garden at Stackt, Toronto. It will run from Aug 1-4 and Aug 8-11 partnering with Inkbox and Mr. Koo of Ink and Water to offer free one of a kind tattoos on… Continue Reading
Food & Drink Captain Morgan Partners With Major League Soccer Terry Bunch, July 9, 2019July 9, 2019 Captain Morgan Partners With Major League Soccer Continuing what has already been a huge summer for soccer, Captain Morgan announces that it’s signed with Major League Soccer (MLS) to become the league’s official spiced rum and exclusive spirits partner through 2022. The Captain’s message to soccer fans is clear: there’s… Continue Reading