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After making movie history earlier this year by becoming the first feature film to premiere on Xbox Video in the UK, Pulp is  notching up another first. Pulp is pleased to announce that Xbox is rolling out the film in Australia and New Zealand and that it will premiere on Xbox Video on July 30th.
Pulp will be available to purchase for the promotional price of $2.99 SD and $3.99 HD during the first week of release.


Following a successful UK release, ground breaking British comedy, Pulp, will become the first film to premiere on the Xbox Video platform in Australia and New Zealand, when it is launches in those territories on 30th July 2013. Pulp is an irreverent comedy set in a world where comic book publishing and international crime intersect. The film has become a counter-culture phenomenon on the global festival circuit and successfully launched on Xbox Video in the UK earlier in the year. Pulp’s co-director and producer, Adam Hamdy, said, “Xbox did a great job of helping us find an audience for the film in the UK and we’re excited that they’re rolling the film out to Australia and New Zealand.”


“Bringing Pulp to new audiences around the world enhances our offering for Xbox Live customers, who crave new and exciting content,” said Paul Davidson, Director of Xbox Video. “We’re incredibly honored to introduce Pulp to new audiences around the world on Xbox Video.”


The deal was brokered by Pat Nelson of SyndicateWorks, an innovative talent and brand management agency, who said, “Everything about Pulp has been innovative, from the way the film was made, to the way it was marketed, so it’s only fitting that we continue to innovate with Pulp’s international release strategy.”
Phil Bland, producer of Pulp, said, “The film industry is in a period of transition and we’re thrilled to be at the forefront of innovation. It’s great to have notched up another film history first. Xbox is a great partner to work with and we look forward to seeing how Australian and New Zealand audiences respond to the film on Xbox Video.”


Pulp’s extended trailer, which features the now infamous ‘Star Wars’ scene, became an online sensation earlier this year, resonating with people around the world, as it racked up over a million views:

Pulp was selected for the prestigious Just For Laughs Comedy Film Festival, and was nominated for the London Comedy Film Festival Discovery Award. Adam Hamdy is optimistic about the film’s prospects, “Pulp is not a remake, sequel or adaptation of a board game. It wasn’t created by a committee of suits sitting in a skyscraper in Los Angeles. It was born of a series of crazy events, and made by a group of talented actors and dedicated filmmakers who fell in love with a nutty script. We had a lot of fun making Pulp, and festival audiences who have seen the film say that fun energy shines through the film.”


Phil Bland said, “Audiences in Australia and New Zealand have a long tradition of supporting quality independent films and we’re hoping to showcase an innovative way of releasing films that will breathe new life into the indie film industry.”


Pulp will be available to purchase for the promotional price of $2.99 SD and $3.99 HD during the first week of release.


About Pulp
Rating: 15
Run Time: 96 Minutes
Directors: Adam Hamdy & Shaun Magher
Writer: Bode O’Toole
Producers: Phil Bland, Phil Chalk, Adam Hamdy
Starring: Jay Sutherland, Gavin Molloy, Simon Burbage, Neil Jennings, Lee Ravitz, Sarah Alexandra Marks, Lucy Cudden & John Thomson.
Synopsis: Infinite Finity. Thunder Racers. Rat Warriors. Junk Comics’s library of titles has been referred to as the ‘worst material printed since Mein Kampf’. Tony Leary, the nice-guy owner of Junk Comics, is gearing up for one last roll of the dice. His new superhero title, The Sodomizer, launches at the British International Comic Show, and nothing will stop Tony from making it a success. Nothing except a gang of Geordie criminals who are using another comic company to launder their dirty money. Tony is drafted by the police to identify the culprits and bring them to justice. Aided by his trusty geek sidekicks, Rick and Keith, Tony must defy the odds if he is to become a real life hero.




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