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‘Treasures of the Hard Rock’ music memorabilia exhibit San Diego, CA


Hard Rock Cafe San Diego gives fans an up-close look at pieces of history from music superstars and legends with the never-before-seen “Treasures of the Hard Rock” traveling memorabilia exhibit. The exhibit features iconic items from two one-of-a-kind collections pulled from Hard Rock’s vault, “Gone Too Soon” and “Music Gives Back.”

“Gone Too Soon” pays tribute to music icons whose lives and careers were tragically cut short and features items from contemporary talent, such as a dress worn by Amy Winehouse during a 2008 Nelson Mandela tribute concert and a 90’s stage outfit from Whitney Houston to artifacts from legends of the past, like the John Lennon’s hand-written lyrics to the Beatles classic song “Help” and 1967 Gibson SG Custom played by Jimi Hendrix in concert and on the Dick Cavett Show. This exhibit also includes memorabilia from “Dimebag” Darrell Abbott.


Hard Rock’s “Love All, Serve All” mantra was the inspiration for “Music Gives Back – Rock ‘N’ Roll Philanthropy,” focusing on artists who have worked with the brand on various charitable campaigns throughout its more than 40 years. The exhibit features items including a gown worn by Shakira during her 2006 Oral Fixation tour and the second piece of memorabilia ever acquired for Hard Rock’s vast collection, Pete Townshend’s Custom Gibson Les Paul guitar.


“We have spent nearly two years, scouring our 77,000 piece collection, to pull together a collection that will wow our guests,” said Jeff Nolan, Hard Rock Historian and tour curator. “The collection showcases a unique part of music history and gives fans an opportunity to see that history first-hand.”

“Treasures of the Hard Rock” will be on public display at Hard Rock Cafe San Diego from April 11 through April 18.

For more information on pieces on display, tour stop locations and public viewing dates, please visit http://www.hardrock.com.


Aerosmith’s frontman Steven Tyler outfit

About Treasures of the Hard Rock
Hard Rock International is the world’s original curator of music memorabilia with the most far-reaching collection. The 77,000+ piece collection, which celebrates new and legendary music icons, is the world’s greatest collection of music memorabilia. In 2013 Hard Rock developed “Treasures of the Hard Rock,” three traveling memorabilia exhibits each featuring a unique theme. The “Gone Too Soon,” “Music Gives Back” and “50 Years of Rock & Pop Fashion” collections will tour Hard Rock locations in the U.S., Europe, and points in between throughout the year, giving fans an up-close look at pieces of history from music superstars and legends.

Metal Life Magazine attended a VIP party on April 10th to preview the new “Treasures of the Hard Rock.” The party was amazing with fantastic food and an open bar serving awesome drinks. Metal Life Magazine would like to thank the staff of the San Diego Hard Rock Cafe for their hospitality, professionalism and courteous attitude throughout the evening.

Whenever you are in San Diego, be sure to stop by the San Diego Hard Rock Cafe and explore. Tell them Metal Life Magazine sent you and be sure to look on every wall so you don’t miss anything.

Here are our pictures from the party: PICTURES


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